Earlier this year, Mark Zuckerberg announced that once again Facebook would be changing its news feed algorithm. This latest change would...

Have you ever seen a brilliant marketing campaign for a product or service, but after interacting with the brand you felt disappointed...

Without a doubt, as entrepreneurs and business owners, we all love our customers... to buy! The more the better. We even love when they...

Deciding to start a business that lasts is a commitment to making customers happy. The more customers you can make happy, the better it...

One of the biggest and most common mistakes that startups and small businesses sometimes make is neglecting to perform a marketing audit...

There’s no question that content marketing is vital to business growth and success today. In fact, it’s at the core of all great digital...

A few years ago, many businesses still pondered whether or not they should invest in social media marketing. While some who did were...

As with anything in life, there will always be challenges, obstacles, and even mistakes made along the way. Here are some of the biggest...

Setting goals is a vital part of moving a business forward and maintaining that success. Yet, for many small businesses, setting and...

2017 has been a pivotal year for us - we launched DesMoné International, launched our website and began our marketing blog! As with any...

As far as digital marketing efforts go, it can sometimes be tough to know if anything you’re doing is truly working like it should,...

It’s hard to believe that 2017 is almost over! It’s been a year of changes and advances, especially as it relates to the digital...

As entrepreneurs and business owners, we have a vision of where we want our business to be. But how do we get from where we are now to there

Did you know that “the holiday season accounts for 20% of the retail industry’s annual sales, and is often responsible for up to 30% of...

That season is fast approaching, which many businesses expect and hope will be their greatest sales period of the year. There will be...

Creating a web design strategy helps you to align your business objectives with the design (layout and functionality) of your website.

The difference between success and failure in marketing often comes down to the roadblocks we set up or encounter, and the way we...

Social Media Marketing is one of those things that most businesses believe they need to do, but some are afraid to do for one reason or...

The decision to start your own business is never an easy one, and the courage to keep going after you’ve started isn’t always in great...

When you first hear the term “dark social” it can seem like it’s referring to something sinister and illegal where nothing good happens,...